Mozzy had already released 10 projects by the time he scored a regional hit with "Bladadah," an aggressive anthem that propelled him to regional fame. The Sacramento native works at a fast pace — in 2017, he released five collab projects and two solo albums — but he's also been steadily getting better, honing his piercing storytelling ability to great effect.
On October 5, Mozzy will release Gangland Landlord, his first solo full-length of 2018. The video for "Not Impressive," the first single from the album, is a simple scene, and the song finds the rapper dealing in his trademark Mozzyisms ("Cheddar on your burger, he gon' cheese you if it's up") over a slumping drum pattern. As Mozzy explained to The FADER, the song is all about getting back to basics: "I wanted to give the people the same feeling they got when they first listened to "Bladadah"." Watch the video above.
Thumbnail image: Gideon Rico.