Chris Baio made a video for the pale people! He's a sneaky genius, picking literally the perfect day to release his Aramique-directed "Sunburn Modern" video: on the hottest and second-longest day of the year. Baio gives us a beautiful blonde mannequin in a black sheer skirt and come-and-get-me red heels who decides to go suntanning in a Brooklyn park. It's all very saucy, peaking when Baio applies suntan lotion to a mannequin's back and ending with glow-in-the-dark sunglasses and body paint, the whole video acting as one of the coolest PSAs for sunscreen we've ever seen. Baio's Sunburn EP is out now on Greco-Roman. Check out our recent interview with him here.
(via Abeano)
