18+ Get Personal In Riveting “Drama” Video
The duo channel vulnerability and nostalgia in their new video.
Electronic pop duo 18+ dropped new single "Drama" just last week, and today follow it up with a nostalgic video that'll open up any old relationship wounds. A leisurely dog walk brings the pair together to show off a perfect love affair, while clips of production equipment and their own 18+ graphics remind us with heartbreaking familiarity that such a thing is only ever an act.
"'Drama' is a personal reflection of what a perfect pair could be like," 18+ told The FADER. "I'm being serious, but light-hearted because I'm so in love right now. My worries are getting in the way of our relationship. I'm analyzing the roles of a lover like I would a business partner, and I'm rationalizing my behavior with astrology. Life is moving fast, I don't have much time for this. I demand you take control of where this is going because I can't do it alone. Take care of me and I'll take care of you—I'll show you how to do it right."
Look out for their upcoming record Collect, out via Houndstooth on May 20 (pre-order here).